Below is a link to a very interesting (and rather worrying) ORF article about the word “normal”. Recently, the governor of Lower Austria, Johanna Mikl-Leitner, used the phrase “people who think normally” (“normal denkende Menschen”) repeatedly in an interview in the newspaper the “Standard”. She is a member of the conservative People’s Party (ÖVP) and, the ORF tells us, was only following the party line, which has also been embraced, as you might expect, by the right-wing, nationalistic Freedom Party (FPÖ).
The Vice-Chancellor, Werner Kogler, of the Green Party (“die Grünen”), as might be expected, sharply criticized that use of the word and called the “normal” rhetoric “prefascist” (“präfaschistoid”) in an interview in the news magazine “Profil”.
In my opinion, Kogler has some justification for doing so. The problem is, of course, who gets to decide what “normal” is — and then what happens to those who are considered “not normal”. In a country that has a not-so-distant history of labeling anyone who criticized the government “asocial” (“asozial”) and sending them, often, to concentration camps sometimes to be murdered, it does feel as if we are on a slippery slope. (link to recent ORF article on this below)
I accept that there is bound to be (always has been?) backlash and that as diversity, inclusion, and belonging initiatives make headway (I’m not so sure “equity” plays a big role in the discussion in Austria at the moment) there will be pushback against people who want inclusive language (one of Mickl-Leitner’s hobby horses) or reject schnitzel or cars as central to their lives (Chancellor Nehammer’s [ÖVP] examples). I also think we need to tread very carefully and always remember where this kind of language has led in the past and could still lead in the present and future.
What is, after all, normal?
https://orf.at/stories/3324510/ (in German, on “normal denkende Menschen”)
https://topos.orf.at/Vergessene-NS-Opfer100 (in German, on “asoziale”)